Spotify has acquired an Ireland-based tech startup that specializes in moderating harmful content.
The Steaming platform says Kinzen’s technology and “deep expertise” will “help us more effectively deliver safe and enjoyable experiences on platforms around the world.”
The acquisition comes three months after Spotify launched its “Safety Advisory Board.” The committee, at the time, said it was “the first safety-focused committee of its kind at a major audio company.”
SPOT said the council’s “mission” is to help “evolve policies and products in a safe way while respecting creators’ expression.”
Spotify says its current partnership with Kinzen, which began in 2020, is “important in strengthening its approach to platform safety.”
It added that the technology developed by Kinzen is “especially suited for podcasting and audio formats, making the value for Spotify clear and unparalleled.”
The acquisition expands Spotify’s efforts to combat podcast misinformation.
In a press release, Spotify said, “Given the complexity of analyzing audio content in hundreds of languages and dialects, and the challenges of effectively assessing the nuance and intent of that content,” the Kinzen acquisition is a ” It helps us identify new threats.” platform”.
“This team expansion, coupled with the launch of our Safety Advisory Board, demonstrates the proactive approach we are taking in this important area.”
Sarah Hoyle, Spotify
“We have long had an influential and collaborative partnership with Kinzen and its exceptional team. We can further improve our ability to cope and, importantly, do so in a way that is more responsive to local conditions,” said Dusty Jenkins, Spotify’s Head of Global Public Affairs.
“This investment expands Spotify’s approach to platform safety and underscores how seriously we take our commitment to providing creators and users with safe and enjoyable experiences.”
“The combination of tools and expert insight is Kinzen’s unique strength and is essential to identifying emerging abuse trends in the marketplace and moderating potentially dangerous content at scale. We believe there is,” said Sarah Hoyle, head of trust and safety at Spotify.
“This team expansion, coupled with the launch of our Safety Advisory Board, demonstrates the proactive approach we are taking in this important area.”global music business
