almost $6 billion Credit union continues to expand personalized and innovative wealth management services for members through partnership with CFS
San Diego When pasadena, california, December 8, 2022 /PRNewswire/ — CUSO Financial Services, LP (CFS) and Wescom Credit Union (Wescom), subsidiaries of Atria Wealth Solutions, today announced that Wescom Financial Services (WFS) will transition its broker-dealer services to CFS under a dual program announced. model. CFS will continue to partner with WFS on a dual program service model that provides technology platforms, investment products and solutions, training, and compliance oversight for investment programs. Founded in 1934, Wescom serves more than 200,000 members. $6 billion With assets from all 24 branches Southern California.
Enable a more intimate member experience
“Our mission as a financial institution is to provide personalized and innovative services that help our members achieve their financial goals and freedom. You can focus more and meet your members accurately.Running a broker-dealer is very complex and having a partner like CFS to manage the complexity of a broker-dealer is a great way to improve the member experience. It is our ideal solution because it allows us to remain dedicated to Jonathon AllenPresident of WFS.
Allen continued, “We are excited to transition to a new dual program relationship with CFS. This gives both members and financial professionals access to award-winning technology, a first-class compliance team, technology-enhanced services and support that are enhanced by people. Operational infrastructure and, most importantly, his CFS’ unparalleled expertise in the credit union industry. ”
Seamless transition for Wescom members
WFS’ transition to a dual program relationship with CFS will not affect how members access their investments or accounts, and members will continue to work with their existing financial professionals.
“Our relationship with Wescom is one of our longest and dearest. For over 20 years, we have grown and evolved together as the market and regulatory environment have evolved. We are honored to continue our partnership with our company.” Valorie Seyfert, CFS President and Co-Founder. “We are delighted to be taking the next step with Wescom and look forward to continuing our cooperation and partnership for the next 20 years.”
About CUSO Financial Services
CUSO Financial Services, LP (CFS) and Sorrento Pacific Financial, LLC (SPF) are independent wealth management subsidiaries of Atria Wealth Solutions, providing brokerage and advisory services. Each broker-dealer is registered with the Securities and Exchange Commission (SEC) as both a broker-dealer and an investment advisor, and is a member of the Financial Industry Regulatory Authority (FINRA) and the Securities Investor Protection Corporation (SIPC). Founded in 1997, CFS and SPF specialize in the placement and support of investment programs within financial institutions. From its headquarters in San Diego, the firm provides customized investment and insurance solutions to more than 200 banks and credit unions nationwide, with more than $40 billion in assets under management and a portfolio of leading companies including retirement services, wealth management and advisory solutions. We offer domain expertise. Insurance products for individual and corporate customers.
Credit unions and banks contract with CFS and SPF to provide non-deposit investment products and services available to credit union members and bank customers. For more information, please visit cusonet.com. For more information on Atria Wealth Solutions, please visit atriawealth.com.
About Wecom Credit Union
Since 1934, Wescom Credit Union has been dedicated to helping people around the world. Southern California build a better life.Head office location pasadena, california, Wescom has 24 branches and offers advanced digital banking tools that provide banking solutions to over 200,000 members. Benefits include low loan interest rates, high savings yields, reduced fees, and a robust network of branches and ATMs. Wescom is insured by NCUA. Wescom Financial Services (WFS), a wholly owned subsidiary of Wescom Credit Union, offers Wescom members a full service investment option, offering the highest standards of service and personalized attention. For more information, visit wescom.org.
Investment products and services offered through Wescom Financial Services, LLC (WFS), a registered SEC investment advisor, broker-dealer and wholly-owned subsidiary of Wescom Credit Union. Registered agents are employed and registered by WFS (member FINRA/SIPC).
Investments are not insured by NCUA/NCUSIF, are not insured by credit unions and may lose value.
Wescom Financial Services CA Insurance License #0E36340.
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Source CUSO Financial